Task - Influencer Marketer

Assignment Tasks

Task 1 : Search & Analyze the Influencers & contents

Please list TikTok creators that meet the following criteria
- Creators whose content would be a good fit for an existing published related to wellness
- TikTok creators based in the US & publishing English-language content
- We do not recommend using AI like GPT for research
Number of influencers to research: 6 influencers
- Macro(50k ~ 100k followers) : 2 influencers
- Micro(10k to 50k followers) : 2 influencers
- Nano(under 10k followers) : 2 influencers
- Choose an influencer whose content aligns with the brand and has the potential to go viral.
Must include ;
- Please include your reasons for why you chose them
  - The more detailed and rich your quantitative and qualitative analysis, the more likely you are to receive extra point.
  - We recommend writing your opinions in bullets rather than lines, so that they are as logical and detailed as possible.
- Please include the influencer's TikTok account address(URL) to easy to review

Task 2: Choose viral contents on Tiktok

Choose 3 viral contents that you think would be great to apply to brands of Dr.blet

Global Wellness Brands Group
Must include ;
- And please include your reasons for why you chose them
  - We recommend writing your opinions in bullets rather than lines, so that they are as logical and detailed as possible.
- Please include the influencer's TikTok contents address(URL) to easy to review
- If you match the suitable product of Sungboon Editor with the content you chose, it would be additional point

Task 3: Please answer the question below

Situations and questions

You sent an influencer a product in exchange for a promise to participate in a free gifting campaign. She has already received the product, but hasn't posted it, even though the promised video upload date has passed. We don't have a legal contract with her, so we can't force her to do so. Still, for your performance, you need to convince her to post. How will you convince her?
Write 1 example DM or email you would send to her with how you would resolve the situation.